The supermarket chain caused fury on Monday after some shoppers complained their online orders had been cancelled or delayed.
The main conceptual idea of the article is that Morrisons is offering discounts to shoppers today as an apology for the chaos they caused two days before Christmas. This chaos involved cancelling and delaying online orders, causing frustration and inconvenience for customers. Essentially, Morrisons is trying to mitigate the negative fallout from their service failures by offering financial incentives to shoppers.